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Learning Performance and The Influence of Individual Motivation Through Social Networks
The research aims to find out how individual motivations, like altruism, af-fect how well people learn and how social networks help people form and share knowledge as one of their functions. The methodology used for the study corresponds to a non-experimental investigation. Reliability tests and a questionnaire were applied to a random sample of 130 university students (n=24; α=0.978 ω=0.978). Through Partial Least Squares Structural Equation Modeling (PLS-SEM), the causal relationship between the exogenous and endogenous variables was used to design the model. This was done in addi-tion to the exploratory and confirmatory factorial analyses. It has been shown that social networks are the best way for personal motivations like reputation and, significantly, altruism to affect the exchange of information and knowledge and the learning performance of college students in a way that supports the thesis. There is a statistically significant link between the altruistic sharing of knowledge, the formation of knowledge, and how well people learn.